Macula Tackle has unveiled its latest innovation in fishing lures: the Phoxinus, available for $4.99. This cutting-edge bait is engineered specifically to cater to anglers targeting finicky fish that typically avoid standard offerings.
"The Phoxinus 1.75 is Billy Rub’s answer to finicky fish that demand subtle action and lifelike presentation,” said Billy Rub, the brand's lead designer. The Phoxinus is inspired by the natural shape of a minnow, making it a compelling choice for various species, from bluegill and crappie to trout and even fussy walleye.
Measuring at 1.75 inches, this micro-lure fits seamlessly with Size 8 and 6 Dream Jigs and Switchback Jigs. Its slim, minnow-like body and forked tail are crafted to move enticingly with the slightest motion, enhanced by a unique feature not found in traditional baits.

"This isn’t just another micro-plastic—it’s designed to match the hatch, trigger more bites, and encourage fish to hold on longer,” added Rub. Built from protein-infused plastics, the Phoxinus releases natural scents and flavors, further enhancing its appeal. This innovative material is particularly effective at attracting fish in less favorable conditions when conventional lures may fail.
Each package contains 10 units, ensuring anglers have plenty on hand for a day out on the water. The Phoxinus comes in a variety of colors to suit diverse fishing environments and preferences, including Monkey Milk, Hot Pink, Widow, Rainbow Smelt, and more.

With its carefully considered design and striking color options, the Phoxinus is set to become a staple in tackle boxes across the fishing community. Whether targeting panfish in a quiet pond or seeking larger game fish in a river, this lure is built to perform.



